Paid Media Marketing
Formed from one of the first PPC agencies in the UK, our team have endless expertise when it comes to all things Paid Search & Shopping. As many agencies will tell you, we are data-driven, audience-focused and hone in on every detail in order to deliver the best PPC results. But, we also use our human intuition to develop award-winning campaigns that deliver industry-leading ROI for luxury brands.
Formed from one of the first PPC agencies in the UK, our team have endless expertise when it comes to all things Paid Search & Shopping. As many agencies will tell you, we are data-driven, audience-focused and hone in on every detail in order to deliver the best PPC results. But, we also use our human intuition to develop award-winning campaigns that deliver industry leading ROI for luxury brands.
Programmatic & Digital Media Buying
At VERB, our team of omni-platform specialists activate Programmatic campaigns across an array of formats from Display to DOOH; allowing advertisers to achieve the same scale they can from more traditional mediums, but with all of the benefits of both targeting and measurement. In turn, minimising advertising wastage whilst giving you better insight into your customers. We leverage the industry’s best Programmatic technologies to access behavioural and contextual data; allowing us to target relevant users across the world’s best content.
We don’t have a “one size fits all” approach to reporting. We want to be your strategic partner so one of the first things we do is work with you to identify the metrics & analysis your team & stakeholders require. From this we will build out the most relevant dashboard or executive summaries as a standard. Reporting for most agencies is an incredibly laborious and boring task that often wastes a lot of time and budget. At Verb we automate all reporting, allowing our team to focus their time on the highest return tasks like analysing the data and optimising your campaigns.
Our team have worked in paid search since the very beginning and one thing they’ve learnt is that nothing ever stands still. We understand this and embrace these changes. Over the years through using & building different software, including management tools, attribution technologies, reporting platforms and optimisation tools, we have continued to adapt our approach and improve the results for even our longest standing clients. We know that today’s consumer has high expectations so we are committed to staying ahead of the game and keeping our services at the forefront of the industry, which allows us to keep you ahead of the curve. For us, this is easier than most as we share our office with our developers, who are always keen to build and test new tools, especially if it’s something that’s never been done before.
At Verb we believe in a full-funnel approach across all channels. That means that when it comes to Paid Social campaigns we use the same data-driven approach to cut through the fluff and deliver high return on investment campaigns. We take a granular approach to really hone in on your target audience and therefore minimise wasted budget. We are always on the lookout for new social platforms and specialise in Instagram, Facebook, Pinterest, YouTube, Twitter, Snapchat and LinkedIn.