SEO Agency London

VERB is a specialist London SEO agency for luxury & premium brands looking to reach affluent & aspirational consumers through Search.

Luxury SEO

We have an intrinsic understanding of the affluent consumer search behaviour, and of how to improve SEO (search engine optimisation) performance without impacting the brand aesthetics or ethos.

Our SEO Process

We like to work with you as one team. Our SEO method will always begin with getting to know the brand and the consumer. Ultimately we look to understand how your consumer is searching for your product/service on search engines. This can be different for luxury brands. For example, keyword research often informs us that brand terms can be more competitive for luxury. Furthermore, the luxury consumer may be looking for a premium product because of the additional qualities it provides. We build these considerations into your SEO campaign.

All the SEO decisions we make are driven by data that is analysed by SEO experts to make informed decisions that will drive organic search growth on Google and other search engines all with the goal of improving website traffic to our client’s websites.

Our Areas of Expertise

Technical SEO

Technical SEO is the bedrock of not only SEO campaigns, but any digital marketing campaign and is imperative to the website’s overall performance and ensuring a seamless user experience.

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SEO Content

The creation of high-quality content is not only how you attract users to your website, but how you retain them and build brand affinity, turning data and consumer behaviour into storytelling and brand awareness through content marketing and on-page SEO.

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SEO Campaigns

Although SEO is seen as a longer-term gain, we have the ability to work on a campaign-level basis, whether that is to kick-start SEO efforts or to run alongside key event dates or product launches, we can create a tailored SEO solution and campaign to suit your needs.

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Digital PR

Digital PR is the practice of creating content that drives earned media across digital platforms. Digital PR is backed by digital strategy and brand: we blend link building and organic SEO (Search engine optimisation) tactics with elements of traditional PR to make sure your brand’s online presence is benefitting from our media placements.

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More Than Google

Whilst Google is the core search engine the Western economy uses, there are other search engines that need to be considered. As a result, our SEO specialists don’t stop when our clients reach the first page of Google search results. For example, YouTube is the second biggest search engine, whilst Yandex is Russia’s core search engine, and Baidu is one of the biggest in China. Furthermore, Amazon launched its luxury platform in 2020, which could soon become another ecosystem brands need to optimise their position in the search engine results page (SERP). We work with brands to prioritise the work and opportunities.

Reporting

Our SEO reports are created bespoke in line with your business objectives, KPIs, and conversion goals. Data taken from our range of tools are analysed alongside industry trends to create true performance insights. We report on future opportunities and to help inform ongoing SEO strategy. This reporting structure ensures that data is used to continuously improve our level of SEO services and allow for better alignment with your overall business goals.

 

Why Choose VERB as your SEO Agency?

As a performance marketing agency, our focus is on driving commercial SEO results. We strive to increase organic traffic, the quality of visitors, and ultimately revenue. Our full-service framework allows us to work across multiple channels, which then support each other for a holistic digital marketing strategy.

Whilst we are SEO experts through and through, marketing to affluent and high-net-worth audiences is our bread and butter and our case studies demonstrate exactly that. We know that not all online marketing efforts work for the luxury consumer. At VERB we pride ourselves on merging our digital expertise with our knowledge of the luxury market.

Furthermore, we are a full-service digital marketing agency. Our goal is to help you grow and so we will be working with you as your digital partner to drive value across SEO but also the other digital channels, including pay-per-click (PPC) and social media.

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If you’re interested to see what we can do for your brand, get in touch

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