Verb set out to create a new digital platform which would both showcase the outstanding range of works on offer at Huxley-Parlour.
- Website Design
- Website Development
- SEO strategy
02. THE CHALLENGE
We built a custom setup to integrate the site with their in-house stock and exhibition management system, but committing the necessary time and informed strategy meant we achieve the desired look and functionality. The rebrand from Beetles and Huxley to Huxley-Parlour offered it’s own digital challenges from an SEO perspective which the Verb team are working on with the team at the gallery to achieve the online positioning they are looking for as a business.
03. THE SOLUTION
We took on the challenge of restoring traffic and rankings following a re-brand from Beetles and Huxley to Huxley-Parlour and a resulting domain change on the gallery website. Verb’s SEO team implemented a strategy encompassing targeted keyword research, technical optimisation and creative SEO-driven initiatives in order to increase site traffic and re-gain Huxley-Parlour’s positioning on Google.