This year we dive into the shifting wealth audiences and a view of the luxury consumer of tomorrow.
We explore the theme of wealth in greater detail; how the affluent are accruing wealth, and the underlying trends to who the wealthy will be tomorrow and what this all means for Luxury brands.
Register to read our latest insights report.
Read MoreDiscover our previous insights.
Sign up to gain access to our VERB TikTok Guide and discover the following:
– The rise of TikTok and the changing media landscape
– How to get started on the platform
– Discover how to build a creative strategy for TikTok and drive performance
– Explore how to leverage the exciting opportunities TikTok has to offer
Sign up to gain access to our Chinese Marketing Calendar where we outline the key dates for your 2023 diaries.
Read MoreWelcome to State of Luxe 2022. In this year’s annual report we analyse consumer behaviours of the HNW demographic and the prominent luxury trends we’ve seen throughout 2022.
Read MoreIn our latest VERB Insights report we take a deeper look into how luxury brands are using influencer marketing as part of their digital strategies, our predictions of where the channel is moving, and how brands can maximise talent partnerships for digital success.
Read MoreSign up to gain access to our guide on how to successfully shift from Universal Analytics to Google Analytics. Within this whitepaper we detail the key differences between UA & GA4 and the benefits the shift will provide.
We hope you find this guide insightful.
Read MoreWe hosted an event with the team at TikTok where we looked at the opportunity for luxury brands using the platform. The session looks at data about the affluent consumer’s usage of the platform, content creation thought starters as well as how to activate paid media on the channel. Gain access to the presentation material by clicking below.
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